We are ASAlaser: innovation is for you

Being alongside of doctors as well as veterinarians, of animals as well as patients, providing scientifically-validated therapeutic solutions , result of deep research and experience gained in the field in over thirty years of activity. The new ASAlaser’s campaign starts from this vision and wants to overcome distance between the company and its interlocutors, creating a common thread that chooses well-being as guideline. In a single group-shot that represents the world around the company, ASA gives voice to its mission - the development of therapeutic solutions through multidisciplinary research and the sharing of knowledge with professionals - and to its philosophy: customer respect, patient's health, enhancement of skills, culture of change. "We are ASAlaser: proud to improve the life’s quality of people" is the message that dominates the history of the company and that has marked its evolution. «If becoming the global benchmark in knowledge, production and development of therapeutic solutions based on laser sources and magnetic fields is our goal since the creation of the company - says Lucio Zaghetto, ASAlaser CEO - the well-being of the patient is our priority». The patient is in fact one of the protagonists of the new corporate communication. «The photo, symbol of the new corporate image - says Roberto Marchesini, ASAlaser Managing Director - is the perfect representation of ASA’s universe (human and veterinary field) and is addressed to specialists and patients to both areas, always remaining by their side. ASA, in fact, offers therapeutic solutions that make feel good and live better patients, without distinction of age, profession and gender». A special video-backstage tells the new campaign, which will be presented at MEDICA 2014 (Düsseldorf - 12-15 November), «It has been a busy day but full of fun - concludes Marchesini - everyone has been a part of our project, that has begun in 1983 but is still growing».