ASAlaser and El En. united in internationalization strategies

18 September 2013 - Corporate -

Look beyond the border with the aim of opening up new markets by exploiting their skills in laser field: ASAlaser and El.En. - group of which the Company based in Vicenza is joined since 2003 - share this strategy. To strengthen the partnership between the two companies is also the common choice to invest in research and innovation, solid foundations for growth. «Look with interest to markets outside Italy - confirmed Roberto Marchesini, Managing Director ASAlaser – is part of our business strategy since before the long crisis which also involved our country. Opening up to new players is a requirement that goes beyond commercial aspects and speaks the language of confrontation and mutual acculturation. We believe that exchange of information and acquisitions with professionals is the first step to climb to improve. From America to Korea through Russia until South America and North Europe, our interlocutors spurred us to reach new goals and develop new programs». Andrea Cangioli, CEO El.En, has the same opinion. In a recent interview with Sole24Ore he has said: «When the crisis, after our record year in 2008, hit harder we decided to invest even more in internationalization and we are continuing to do so. Just like in 2000 when we arrived on the Stock Exchange (Star segment of the Italian Stock Exchange): a step taken for internationalize the company, always aware that we could not stand up without globalize ourselves».

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