KIMES 2024: ASA always in attendance

15 April 2024 - Trade fairs & Congresses -

Attending leading international Congresses and Fairs in the Rehabilitation and Physiotherapy fields is part of ASA’s development plan. Thus, the company staff once again flew to Seoul to take part in the 2024 edition of Kimes, where the flagship devices were displayed.

“In addition to the wide range of systems showcased in the stand of Asian Star, our local partner, – Giacomo Granozio, ASA Area Manager explains – carrying out demos on the visitors themselves by our distributor’s physiotherapists proved to be particularly effective in demonstrating the systems’ value”.

A partner who over the years has developed a relationship that goes way beyond mere sales.

“For the past 3 years, Asian Star has been creating the graphics of its exhibition space in collaboration with ASA’s Marketing division, with the goal of giving more visibility to our brand. A strategy that has proved to be a winning one as it has contributed to raising our brand awareness in the physical therapy and rehabilitation market in Korea” Granozio concludes.

You might also be interested in ...

See all articles

Team ASA @ Kin'Expo 2025
News - 12/12/2025
ASA participated in Kin'Expo Marseille 2025, the final annual event in the French national physiotherapy circuit, confirming its commitment towards strengthening the brand's presence and supporting...
ASAlaser @ Pecs - Hungary
News - 13/11/2024
Thanks to the collaboration with the local distributor Procardia & Meddevice, present with its own stand, the company staff were able to meet long-standing customers and, at the same time, to...
MLS Laser Therapy Speech in Brasov, Romania
News - 30/10/2024
MLS® Laser Therapy and some of its flagship devices could not miss out on attending the “National Congress of Physical Medicine and Rehabilitation” in Brasov (Romania, 16-19 October).
Team ASA @ Kin'Expo 2025
News - 12/12/2025
ASA participated in Kin'Expo Marseille 2025, the final annual event in the French national physiotherapy circuit, confirming its commitment towards strengthening the brand's presence and supporting...
Press - 26/11/2025
To mark the month dedicated to combating violence against women, the two Vicenza-based entities have joined forces to promote a culture of acceptance and gender equality
MLS Laser Therapy for TMD
Blog - 22/10/2025
A recent publication from Chulalongkorn University (Thailand) demonstrated how an integrated and conservative approach, supported by MLS® Laser Therapy, can offer highly effective clinical results.